Ever seen a brand’s animated video and wished, “Wow, why can’t our videos be that great?” Perhaps your previous animated work didn’t quite meet expectations, or maybe you’re simply tired of those boring stock graphics and lackluster scripts. If so, chances are you’re looking for the perfect animated video agency that really gets your vision. 

Choosing the top creative video agency is not merely about engaging a service provider; it’s about collaborating with creatives who can turn your concepts into engaging, attention-capturing content. 

So, where do you begin? Here. 

Let’s explore everything you need to know before collaborating with your dream agency.   

 

Why Your Brand Needs The Right Animated Video Agency

Animated videos are potent marketing instruments in the age of digital video. They convey, capture attention, and amuse. Yet their strength rests on quality.  

An aptly produced animated video can: 

• Turn boring subject matter into captivating stories​ 
• Boost brand memory measurably​ 
• Streamline dense ideas quickly​ 
• Generate conversions without explicit selling​ 
• Boost your social media stature 

Getting these benefits involves working with an animated video agency that not only understands animation but also your brand personality, tone, target audience, and marketing goals.  

What Makes An Animated Video Agency Stand Out? 

All animation houses are not the same. Some are particularly great at motion design, others at scriptwriting or visual storytelling. Some of the most important characteristics of a standout media production house for animations include: 

Creative Alignment  

Your brand’s voice is distinct. Find an agency that aligns with it, not something generic or formulaic. There needs to be custom storytelling. 

Diverse Animation Styles 

Be it 2D, 3D, whiteboard, motion graphics, or mixed media, the agency must have multiple styles and advise you on the most appropriate one for your message. 

Impressive Portfolio 

Review their past work critically. Are the videos engaging and modern? Do they maintain viewer interest throughout? Your intuition is valuable here.  

Comprehensive Services  

Prefer agencies that manage the entire process from scripting and storyboarding to voiceover, animation, and final delivery, ensuring a cohesive and streamlined experience.  

Red Flags To Watch Out For

Be cautious of agencies that: 

• Provide quotes without understanding your project goals​ 
• Showcase outdated or templated animations​ 
• Lack clear, transparent creative process​ 
• Fail to ask questions about your target audience or distribution channels​ 
• Provide minimal and expensive revision opportunities​ 

The right animated video agency will make it their top priority to know your brand as much as you want to know their strengths. 

The Role Of A Media Production Company In Your Video Journey

A full-service media production company offers more than just animation. They bring expertise in live-action shoots, audio production, post-production, editing, and more. A holistic approach beneficial for multi-format campaigns! 

Advantages include:

• Consistent content across various media​
• Seamless collaboration among different production teams​
• Access to a broader range of resources​
• Strategic guidance on content distribution and promotion​

Collaborating with a media production company alongside your animated video agency can provide a comprehensive strategy for your video content needs.

  

How To Screen An Animated Video Agency Like A Pro 

Looking for the ideal agencies? Confused about finding the right one? You don’t need to be a video expert to assess potential agencies effectively.  

Essential questions to ask:

• Can you outline your production process from start to finish?​
• Do you have case studies relevant to our industry?​
• How do you manage revisions and incorporate feedback?
• Who is responsible for scriptwriting, and how collaborative is this process?​
• Will we own the final deliverables and source files?​

A credible animated video agency will address these inquiries confidently and transparently. 

 

Budgeting: What Should You Really Expect?

Expenses are a universal concern! Animated video prices vary according to length, style, complexity, deadline, and voiceover requirements. 

Typical costs range:

• $2,000–$5,000: Short, simple 2D animations, typically template-based
• $5,000–$10,000: Original animations with distinctive storytelling and design
• $10,000+: High-end animations with 3D, intricate characters, and sophisticated sound design​

A trusted animated video agency will propose resolutions aligned with your brand objectives and budget constraints.   

 

How A Top Creative Video Agency Thinks Differently

Creativity is key. A top creative video agency goes beyond usual animations. They think differently, challenge briefs, and shape ideas into fresh, engaging content. 

Distinguishing features: 

• Bold, original imagery that brings people up short 
• Bite-marked recall hooks that engage viewers through 
• Emotional narrative that evokes connection 
• Deliberately edited to yield across various platforms and devices 

Partnership with the leading creative video agency ensures you receive not just execution but originality and strength.  

Common Mistakes When Selecting A Video Partner   

Don’t fall prey to these errors: 

• Choosing the lowest bidder without evaluating the quality​ 
• Selecting an agency without knowing their animation style​ 
• Failing to consider project timelines and revision policies 
• Failing to take into account the intended use of the video and distribution channels​ 

Always match your selection with your strategic objectives and carefully consider potential partners.  

 

What To Expect Once You Kick Off the Project

So, you’ve given the gear to your project! What next? Let’s talk about expectations. Understanding the typical production timeline helps set realistic expectations. 

A standard process includes:

1. Discovery: Discuss goals, audience, and creative direction.​
2. Scripting: Develop and refine the narrative script.​
3. Storyboarding: Create visual representations of each scene.​
4. Voiceover: Select and record appropriate voice talent.​
5. Animation: Bring the storyboard to life through animation. 

 

Your Ideal Animated Video Agency Is Waiting For You!   

So, we’ve got the insights, the checklist, and a clear approach. Ready to find your ideal agency? A good animated video agency is much more than slick looks. You want to find an outfit that gets your brand’s tone, aspirations, and style. Whether you’re making a future-defining brand anthem, a playful explainer, or a full suite of social cuts, the good agency will make it look easy, fun, and uniquely you.

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